The India Unfolded Memory Book
Come home with a book, not a camera roll.
A thousand photos. Not one memory. The Memory Book is our answer — your photographs, set into the story of the place you walked, designed by us, printed, bound and shipped to your home address.
from $79.99 softcover · $99.99 cloth hardcover gift edition
The Shot List™ · our creative direction for Jodhpur
Thousands of photos. Not one memory.
Most travelers come home with hundreds of photographs and no real story. The Shot List is our creative direction for the city: twelve moments, in the order that tells the story of Jodhpur — and for each one, exactly where to take it, what to focus on and how. No photography ability required. If you can follow five steps, you can bring home the book.
An example Jodhpur story, photographed to this direction. Imagine your journey, told like this.
01 · WHERE TO TAKE IT
The exact place and the hour the light is right — named, not hinted.
02 · WHAT TO FOCUS ON
What goes in the frame, where your family stands, what stays out.
03 · HOW TO TAKE IT
Which way to hold the phone, what to tap, when to press. Five plain steps.
The fort above the city
- WHERE
- A terrace facing the fort — your guesthouse roof, golden hour
- FOCUS
- The fort, high in the frame; your family in front, looking at it
- HOW
- Stand back, phone level, everyone looking at the fort — not at you
SHOT 01 OF TWELVE · DO THIS, IN ORDER
- 1Go up to a rooftop that faces the fort an hour before sunset (or just after sunrise) — Indique at Pal Haveli, RAAS's terraces under the walls, or the free viewpoint on the Jaswant Thada road.
- 2Put your family at the terrace edge, half-turned away from you, looking at the fort.
- 3Hold the phone sideways (landscape). Step back three or four paces.
- 4Tilt so the fort sits in the top third, the city in the middle, your family at the bottom edge.
- 5Tap once on the fort so the phone focuses there. Press the shutter when nobody is looking at you.
PLACES THAT WORK
- Indique, the rooftop at Pal Haveli by the clock tower
- RAAS Jodhpur's terraces, directly under the fort's walls
- The Jharokha rooftop at Hotel Haveli, Makrana Mohalla
- The Jaswant Thada approach-road viewpoint — free, no gate, best in the morning
- BEST LIGHT
- Early morning or the last hour of the day
- PHONE
- Landscape · 1× · timer
WHY THIS SHOTEvery Jodhpur story begins with the rock Rao Jodha chose in 1459. So does yours.
The blue lanes
- WHERE
- Navchokiya's lanes, below the fort's west face, before 9am
- FOCUS
- Blue walls on both sides; one child walking away down the lane
- HOW
- Stand in the middle of the lane, phone upright, and let them walk
SHOT 02 OF TWELVE · DO THIS, IN ORDER
- 1Get to Navchokiya before nine, while the lanes are in shade.
- 2Find a lane that runs straight for twenty metres with blue walls both sides.
- 3Stand in the middle, hold the phone upright (portrait) at chest height, keep it level.
- 4Send one of the children walking ahead — don't call them back.
- 5Tap once on the far wall, then shoot when they're a quarter of the way down.
- BEST LIGHT
- First two hours after sunrise — soft shade, the indigo at its deepest
- PHONE
- Portrait · 1×
WHY THIS SHOTThe colour nobody can fully explain — the city's oldest open question.
Through the gate
- WHERE
- An old-city gate — Chand Pol or a Navchokiya arch, mid-morning
- FOCUS
- The whole arch; your family walking through it into the light
- HOW
- Stand ten paces back in the shade and shoot through the arch
SHOT 03 OF TWELVE · DO THIS, IN ORDER
- 1Mid-morning, stand inside the gate passage, ten paces back from the arch.
- 2Hold the phone upright and centre the arch — get the whole curve in.
- 3Ask your family to walk away from you, through the arch, holding hands.
- 4Tap on the bright street beyond the arch (not on the dark stone).
- 5Shoot when they are just past the arch, still in the frame.
PLACES THAT WORK
- Chand Pol, the old city's western gate below the fort
- Jalori Gate or Sojati Gate, the southern entrances to the walled city
- Any carved haveli arch in the Navchokiya lanes
- BEST LIGHT
- Mid-morning, when the arch is in shade and the street beyond is lit
- PHONE
- Portrait · 1×
WHY THIS SHOTGates are how Jodhpur organises itself — fort, city, home. Passing through one is the story in miniature.
The walls close in
- WHERE
- The ramp inside Jai Pol, Mehrangarh, in the morning
- FOCUS
- The walls, filling two-thirds of the picture; people tiny at the bottom
- HOW
- Tilt the phone up, use the wide lens, keep them small
SHOT 04 OF TWELVE · DO THIS, IN ORDER
- 1Enter the fort at 9:00 and stop on the ramp below the first bend.
- 2Let your family walk on ten paces ahead of you.
- 3Hold the phone sideways and switch to the wide lens (0.5×) if you have one.
- 4Tilt up until the walls fill most of the frame and the family is at the very bottom.
- 5Tap on the wall, then shoot. The smaller they look, the better the picture.
- BEST LIGHT
- Morning — the walls face the sun and glow
- PHONE
- Landscape · 0.5×
WHY THIS SHOTKipling's palace 'built by Titans' — the scale only makes sense from beneath it.
The carved courts
- WHERE
- Mehrangarh's palace courtyards, any open hour
- FOCUS
- Carved stone from edge to edge; one person beneath it, looking up
- HOW
- Stand under an arch, phone upright, tap on the carving
SHOT 05 OF TWELVE · DO THIS, IN ORDER
- 1Inside the palace, stop at the edge of a courtyard with carved screens on the far wall.
- 2Stand under an arch so its edge is on one side of your picture.
- 3Put one person beneath the carving and ask them to look up at it.
- 4Hold the phone upright and straight — vertical lines should stay vertical.
- 5Tap on the carving (never the sky), then shoot.
- BEST LIGHT
- Any hour — the courtyards are in open shade
- PHONE
- Portrait · 1×
WHY THIS SHOTWhole walls are lattice here, so the court could watch without being seen. Look closer, and you'll see the story the plaques leave out.
The city from the ramparts
- WHERE
- Mehrangarh's cannon terrace, the fort's last hour (closes 17:00)
- FOCUS
- Your family at the wall, backs to you; the blue city below; a third of sky
- HOW
- Brace your elbows on the parapet, phone sideways, shoot over their shoulders
SHOT 06 OF TWELVE · DO THIS, IN ORDER
- 1Take the rampart walk to the long cannon terrace by 16:00.
- 2Sit your family on or at the wall, backs to you, looking out.
- 3Hold the phone sideways and rest your elbows on the parapet.
- 4Frame it in three layers: wall and family at the bottom, blue city in the middle, sky on top.
- 5Tap on the city, then shoot. Take two — one with everyone still, one with someone pointing.
- BEST LIGHT
- The fort's last hour — it closes at 17:00
- PHONE
- Landscape · 1×
WHY THIS SHOTThe whole relationship in one frame: the fortress, and the city that painted itself blue beneath it.
The marble glow
- WHERE
- Jaswant Thada's approach path, at midday
- FOCUS
- The white dome dead centre; your family walking toward it
- HOW
- Stand on the path's centre line, phone upright, slide the brightness down a touch
SHOT 07 OF TWELVE · DO THIS, IN ORDER
- 1Go at midday — the one place in Jodhpur that wants the high sun.
- 2Stand on the centre of the approach path, far enough back that the whole building fits.
- 3Hold the phone upright and put the dome exactly in the middle.
- 4Send the family walking toward it, backs to you.
- 5Tap on the marble, then slide your finger down a little to darken it — that keeps the white from burning out. Shoot.
- BEST LIGHT
- High sun, midday — the only shot here that wants it
- PHONE
- Portrait · 1×
WHY THIS SHOTGrief turned luminous: a memorial built in 1899 from stone that glows from within.
The stepwell
- WHERE
- Toorji Ka Jhalra's top step, the first hour after sunrise
- FOCUS
- The steps stacking down to the water; your family at the top edge
- HOW
- Stand centred on the short side, one pace back, and shoot slightly downward
SHOT 08 OF TWELVE · DO THIS, IN ORDER
- 1Be there at sunrise, before the cafés open — it will be nearly empty.
- 2Stand at the top step of the well's short side, one full pace back from the edge (no rail).
- 3Hold the phone upright and level, and point it slightly down the steps.
- 4Put your family at the top edge to one side, looking down into the well.
- 5Tap on the steps, then shoot. Keep it symmetrical — if the steps lean, straighten the phone.
- BEST LIGHT
- First hour after sunrise — soft, even, and mirror-still water
- PHONE
- Portrait · 1× or 0.5×
WHY THIS SHOTDesert engineering as geometry — an 18th-century queen's gift to a thirsty city.
The heart of the city
- WHERE
- Sardar Market, at dusk as the lights come on
- FOCUS
- The clock tower sharp in the centre; the crowd blurred around it
- HOW
- Lean the phone against a pillar, night mode on, hold still
SHOT 09 OF TWELVE · DO THIS, IN ORDER
- 1Arrive at the market about ten minutes before sunset and find a spot facing the tower.
- 2Hold the phone sideways and lean it or your shoulder against a pillar or wall.
- 3Put the tower in the centre; let your family stand at one edge looking at it.
- 4Turn night mode on if your phone offers it.
- 5Hold completely still and shoot. The blur of the crowd is the picture — the tower stays sharp.
- BEST LIGHT
- Dusk — the lights coming on
- PHONE
- Landscape · night mode
WHY THIS SHOTSardar Market is where Jodhpur stops performing and simply gets on with being itself.
The light changes
- WHERE
- A west-facing rooftop, the last hour before sunset
- FOCUS
- The low sun, the rooftops to the horizon, your family in silhouette
- HOW
- Tap on the sky — not on the people — so the colour stays
SHOT 10 OF TWELVE · DO THIS, IN ORDER
- 1Be on a west-facing rooftop a full hour before sunset — Pachetia Hill (free), Singhvi's Haveli in Navchokiya, or the Stepwell House terrace.
- 2Stand your family at the parapet, slightly to one side, watching the sun.
- 3Hold the phone sideways. Don't zoom.
- 4Tap once on the sky, not on the people — they should go dark, the sky should stay rich.
- 5Shoot every few minutes as the colour changes. The best frame is often ten minutes after the sun goes.
PLACES THAT WORK
- Pachetia Hill — the free viewpoint above Sodagaran Mohalla, reached on foot up through the Navchokiya lanes
- Singhvi's Haveli rooftop, Navchokiya — the blue quarter below you
- The terrace at Stepwell House above Toorji Ka Jhalra
- Rao Jodha Desert Rock Park, from the trail below the fort's west walls
- BEST LIGHT
- The last hour before sunset
- PHONE
- Landscape · 1×
WHY THIS SHOTThe one hour the city changes colour — the photograph everyone wants and almost nobody plans for.
The lanes at dusk
- WHERE
- The old-city lanes, twenty minutes after sunset
- FOCUS
- Your family walking away from you, hand in hand, down a narrowing lane
- HOW
- Follow five paces behind, night mode on, shoot mid-step
SHOT 11 OF TWELVE · DO THIS, IN ORDER
- 1Walk back through the lanes in the half hour after sunset — Navchokiya, or the lanes between Sardar Market and the stepwell — while the sky still has colour.
- 2Let your family walk five paces ahead of you, holding hands.
- 3Hold the phone upright, night mode on, elbows tucked in.
- 4Stop where the lane narrows or bends ahead of them.
- 5Don't call them — shoot when they are mid-step and not looking back.
PLACES THAT WORK
- The lanes of Navchokiya, below the fort's west face
- Tambaku Bazaar and the lanes between Sardar Market and Toorji Ka Jhalra
- Makrana Mohalla, the guesthouse quarter under the fort
- BEST LIGHT
- Twenty minutes after sunset — blue hour, the lamps just on
- PHONE
- Portrait · night mode
WHY THIS SHOTThe human moment — the one photograph that will mean most in ten years.
The fort, floodlit
- WHERE
- A fort-view rooftop, 15–60 minutes after sunset
- FOCUS
- The floodlit fort above; the edge of your table below
- HOW
- Rest the phone on the table edge, night mode on
SHOT 12 OF TWELVE · DO THIS, IN ORDER
- 1Book a rooftop with a fort view for your last dinner — Indique at Pal Haveli, or Darikhana at RAAS under the walls — and ask for a fort-facing table. You will need to be a guest or eat there.
- 2Wait until the floodlights are on but the sky is still blue — within an hour of sunset.
- 3Wipe the lens. Turn night mode on.
- 4Rest the phone on the table edge or against a glass so it doesn't shake.
- 5Get a glass or a candle soft in the bottom of the frame, the lit fort above, and shoot.
PLACES THAT WORK
- Indique at Pal Haveli — the classic angle over the clock tower to the fort
- Darikhana or the Baradari at RAAS, with the floodlit walls directly above
- The Jharokha rooftop at Hotel Haveli
- BEST LIGHT
- Fifteen to sixty minutes after sunset
- PHONE
- Landscape · night mode, braced
WHY THIS SHOTThe closing image: you leave tomorrow; Mehrangarh has been lit like this for visitors since long before you came, and will be long after.
All twelve, with the standing position, the light window and the steps for each, are inside The Jodhpur Guide and on the Jodhpur Shot List. These aren’t photography tips. These twelve photographs become your book.
COMING NEXTGuide My Shot — a creative director in your hand. Stand where it says and it finds the light, the position and the frame for you, for anyone who wants the thinking taken out of the picture. You can do it without it, if you’re good at following instructions.
My Jodhpur
Take the shots. Your story assembles itself.
Each photograph you capture falls into its place in the narrative — no layouts to choose, no pages to arrange. We already designed the story. The album below is an example, eight moments in.
8 of 12 moments captured
not yet
not yet
not yet
not yet
12 INDIA UNFOLDED MOMENTS + YOUR MOMENTS
Your moments
The twelve are the spine of the story. Everything else — the family, the hotel, the meal, the person you met, the thing nobody planned — is yours to add. We direct the story; we don’t run your holiday.
My India
Five cities. One journey.
Every city story joins the one before it. My Jodhpur becomes a chapter; the chapters become your book.
- Delhi10 MOMENTS
- Agra8 MOMENTS
- Jaipur12 MOMENTS
- Jodhpur12 MOMENTS
- Udaipur9 MOMENTS
Create my book
Your journey,
already told.
You take the photographs. India Unfolded already knows the story.
12 directed moments
+ your own memories
+ our maps and storytelling
= your personal India book.
A 32-page sample edition, made from the twelve example photographs above.
Turn the pages — all thirty-two
← → on a keyboard, or tap the arrows
My Jodhpur
The book
- Softcover or cloth hardcover, 210 × 210 mm
- Personalised cover and title
- Your photographs, printed from the originals
- India Unfolded storytelling on every spread
- Maps and historical context
- Checked by hand before it ships
from $79.99 softcover · $99.99 cloth hardcover
COMING SOON
Ordering isn’t open yet. Leave your address and you’ll be first to know when the first books ship — and first in the queue. Preview → replace a photo if you like → choose your cover → order. That’s the whole job.
How it works
Your book begins before your trip does.
01
FOLLOW THE SHOT LIST
Twelve photographs designed to tell the city's story — in your guide, with the where, the when and the light for each.
02
BUILD YOUR STORY
Drop each photograph into its numbered place — as you travel, or when you return. Add your names and dates.
03
YOUR BOOK ASSEMBLES ITSELF
Your photographs meet our maps, history and editorial design. The city's story, with you in it.
04
PREVIEW & ORDER
Choose your cover and title, preview every page, order. Printed, bound, checked by hand and shipped home.
COMING NEXTGuide My Shot — the India Unfolded companion that helps you capture each frame while you travel: the right hour, the standing position, the frame. Not available yet. Until then, the Shot List lives in every guide and your album lives in My India.
Start with the Jodhpur guide →